Remember the days when your product just couldn't get the spotlight it deserved, lost in a sea of competitors?
While most people will agree that comparison tables are a great way to showcase differences vs. competitors - very few companies use that to amplify their differentiation.
In this article, you'll discover how to generate comparison tables automatically with ChatGPT and leverage them for a more effective differentiation strategy so that you can get more customers.
Let's dive into a solution that could help you win over your competitor’s customers.
To start, you'll need the WebPilot plugin for ChatGPT online access.
This plugin beats Bing and your average web search in accuracy.
Don't miss out - install it now 👇
Once you've installed it, turn it on with GPT-4. Now, you're ready to go!
Then you will need the perfect prompt!
You can copy and paste ours 👇 - simply insert the name or URL of your company and watch as ChatGPT gets to work.
{{copy1}}
To give you an idea of what this prompt is capable of, here's an example with lemlist
Check out these results:
Now, for the exciting bit: The follow-up prompt!
Let's tap into ChatGPT's expertise as a brand positioning specialist to help us with our strategy.
Simply use the prompt below 👇
{{copy3}}
Let's apply this follow-up prompt on the same lemlist example:
And here’s what chatGPT answered:
And voila! You've crafted a strategic plan that a consultant would take days to build!!
Do you want more? You can go ahead and ask ChatGPT for additional examples, and variations, or even ask it to get creative.
Key Takeaways
What's truly amazing is how ChatGPT can grasp the full scope of the market, offering up useful insights in mere seconds.
✅ Boost your product's visibility with ChatGPT's automatic comparison tables.
✅ Use the WebPilot plugin and pre-made prompts to help ChatGPT understand your product and competitors.
✅ Use follow-up prompts to enhance ChatGPT's strategic suggestions, tailored for your brand positioning.
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Peace, Love & AI ✌️
Visit {YOUR-COMPANY} website.
Find the activity with as much precision as possible.
Then search the web for 3 companies doing the same activity.
Make sure to return a comparison table of the 3 companies.
You must include the following information in the table:
- The Name of the company
- The price
- all the columns that could help to differentiate each product
Your answer should be a table only
Act as an experienced branding and positioning consultant.
Based on the information you've shared in the table about competitors, find a unique positioning for {YOUR-COMPANY} and what it should double down on to get more customers.
You should establish a clear strategy of how {YOUR-COMPANY} should leverage its differences for better market penetration.
Your tone should be:
- sharp
- actionable
- specific